Our Brand Promise

Pretzel Pete, Inc. is a family-owned, Hatboro, PA USA based manufacturer of value-added pretzel products. We have carefully developed our product line to deliver products that go beyond just great taste. Our emphasis on clean labels, locally sourced ingredients and allergen safe production results in snacks that your customers will feel good indulging in and serving to their family and friends.

We are often asked why our pretzels carry such a robust taste even though we don’t “cheat” with artificial flavors or flavor enhancers like MSG. The answer is actually quite simple.

It’s our process!

At Pretzel Pete we use what is known as a “batch” process. The first step is we create a slurry mixture of the spices and nonGMO canola oil. Once the slurry is ready, it is added into batch tumblers along with the pretzels and they are mixed together to allow the slurry to soak through the shell of the pretzel. This insures that each and every bite of a Pretzel Pete pretzel packs a lot of flavor.

Our process takes a bit more time and effort than that of the big snack companies. They use industrial conveyor systems that spray the flavoring on to the pretzels as they fly by on the conveyor. We like to say it is like the difference between a 5 minute bath and a 10 second shower!

Pretzel Snacks

Our Brand Promise Values

Small & Mighty

We are family-owned and proudly producing in Hatboro, PA USA.

No MSG or
Artificial Flavors

We create our great flavors “Naturally.”

Peanut-free, Tree Nut-free & Sesame-free

We manufacture at our own factory where ONLY our pretzels are made.

Ingredients You Can Trust

We use only locally grown wheat flour and Non-GMO canola oil and malt syrup.
No shortcuts!

Ingredients You Can Trust

We use only locally grown wheat flour and Non-GMO canola oil and malt syrup. No shortcuts!

WOW” Flavor

Our seasonings are soaked in to the pretzels
(not sprayed on!) providing a “WOW” in every bite.

WOW” Flavor

Our seasonings are soaked in to the pretzels (not sprayed on!) providing a “WOW” in every bite.

The Man Behind Pretzel Pete

President & Founder of Pretzel Pete, Karl Brown, describes his journey as the company has gradually evolved from a one person company to successful, ongoing enterprise.

Discover what differentiates Pretzel Pete from other snack companies and why you should feel good about eating Pretzel Pete snacks and serving it to those you care about.

Exceptionally Great!

It is extremely rare when I write to companies about their products, but in this case I have to make an exception. I just tried your pretzels for the very first time. Absolutely delicious. I thank you much for such a great quality product and look forward to trying your other flavors.

Bryan K.

We’ve got it going on!

I just recently discovered your Cheddar Ale pretzels, last night a mattter of fact, and I just wanted to tell you: Thank you! I love pretzels of all shapes, flavors and sizes, hard or soft but sometimes the seasoning just isn’t with some companies or the pretzels are dry. But you guys have got it going on. I’ve felt compelled to write a company and let them know they’re doing a good job, but when I opened my bag this afternoon eat with my ham sandwich, I was blown away by the amount of flavor you guys harnessed in this bag. Thank you!

Michael R.

Our gourmet pretzels found at Giant!

I just tried your Cheddar and Ale pretzels, and all I can say is holy s#%! these things are great. Sorry for the language, but the bag barely made it home from the Giant. Seasoned perfectly and not cheap with the seasoning either. You have a new customer for life. Thanks for the AWESOME product.

Mike M.

Garlic Lovers Rejoice!

Just wow! I love Garlic, but could not find this type of product anywhere. Your product is everything that I was looking for to satisfy my desires. I love it as a small snack; I love using it crushed up and sprinkled on salads, mashed potatoes, and even doing a cheese ball. It is great for seasoning just about anything…Thank you!

Molly C.

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